Description:
Key Roles and Responsibilities
Digital Marketing Reports To Management
• Oversee social media platforms, the website, Google Business Profile, and online advertising.
• Plan and supervise digital campaigns, health-awareness videos, posters, and promotional content.
• Monitor online enquiries, reviews, engagement, and campaign performance. Public Relations and Outreach
• Build and maintain relationships with doctors, hospitals, clinics, corporate organizations, and community groups
. • Organize health camps, awareness programmes, seminars, and promotional events.
• Develop partnerships and strengthen the organization’s public image. Direct Marketing and Business Development
• Plan and monitor field marketing activities and client visits. • Identify business opportunities and develop corporate and institutional relationships.
• Promote diagnostic tests, health packages, and other services.
• Track leads, follow-ups, conversions, and business growth. Team Management
• Supervise, guide, and motivate marketing team members; assign duties and set targets.
• Monitor individual performance and conduct regular team meetings and training sessions
. • Ensure timely submission of daily and monthly activity reports. Strategy, Budget and Reporting
. • Analyze competitors, market trends, and new business opportunities.
• Prepare marketing plans and budgets for management approval; monitor expenses and maintain supporting documents.
• Submit regular reports on marketing activities, business performance, and target achievement. Coordination, Compliance and Confidentiality
Intrested Candidate can apply
Email : humanresource@aswinicalicut.net
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